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The AI Search Takeover

Get cited by AI. Ranked on Google. Chosen by customers.

Growganically is a specialist SEO and AI-search practice. When ChatGPT, Perplexity, and Google's AI Overviews answer questions in your category, we make sure your brand is the answer they name, and the one that still ranks when buyers go looking. Then we make that visibility convert, because visitors alone don't matter: pipeline and revenue do.

We partner with a handful of brands at a time.

AI answer

What are the best premium outdoor jackets for Nordic winters?

For sub-zero Nordic conditions, the most consistently recommended options are your brand, praised for its recycled down fill and repair guarantee, followed by two established outdoor labels.

Sources
  • 1yourbrand.com
  • 2outdoorgearlab.com
  • 3reddit.com/r/myog
Illustrative example. This is what winning the answer looks like — being named and cited, not just indexed.
Owned property

We don't just consult on this. We run it on our own properties first.

We build and grow our own e-commerce and content properties. It's how the method gets tested before a client pays for it — and it's why the numbers below come with a screenshot instead of a testimonial.

Over three months, one property Growganically owns and operates earned 345,000 impressions and 14,500 clicks from organic search, at a 4.2% average click-through rate and an average position of 7.1.

345,000
Impressions in 3 months
14,500 clicks over the same window — entirely organic.
4.2%
Average click-through rate
Roughly double a typical organic CTR at this position.
7.1
Average position
Page one on average, with no paid spend behind it.
Google Search Console — Performance, last 3 months27 Apr – 26 Jul 2026
Google Search Console performance report over a three-month period, showing 14.5 thousand total clicks, 345 thousand total impressions, a 4.2 percent average click-through rate, and an average position of 7.1, with clicks and impressions trending upward across the window.

Results from a property Growganically builds and grows itself. The domain isn't named because the method is the claim — and because the same playbook is what we run for clients.

The shift

AI is answering before Google. Are you the answer, or the competitor it names instead?

A growing share of buying research now ends inside a generated answer. The customer asks ChatGPT, Perplexity, or Google which brand to choose, reads the three it names, and never reaches a results page. If your brand isn't in that answer, the decision happened without you.

The answer replaced the list

Buyers increasingly get one synthesised answer naming two or three brands, instead of ten links to choose between. Position 4 used to mean traffic. Now it can mean invisibility.

Being indexed is not being cited

Models retrieve from the search index but quote selectively. A page can rank perfectly well and still never be the source an answer engine names.

Citations compound

Once a model consistently associates a category with your brand, that position is far harder for a competitor to dislodge than a ranking. Early movers keep the ground they take.

The engagement

The AI Search Takeover

The AI Search Takeover is a retainer engagement that combines AI citation optimization, technical and content SEO, and conversion rate optimization, run together, because the point was never visitors. It's the pipeline they turn into, and the revenue at the end of that.

AI citation optimization

We make your brand the source AI answers reach for — structured, quotable content, entity and schema coverage, and presence on the third-party pages LLMs actually cite.

  • Prompt-set mapping: the real questions buyers ask AI in your category
  • Entity and schema groundwork so models can parse who you are
  • Citation-source outreach — the pages the answer engines quote

Technical + content SEO

The classical foundation still decides both games. Crawlability, site architecture, and content depth are what put you in the index AI retrieves from.

  • Core Web Vitals, crawl budget, and index hygiene
  • Topical architecture built around buying intent
  • Content that ranks on Google and reads as a citable source

Conversion rate optimization

Traffic you don't convert is a rounding error. We fix the path from landing to purchase so the visibility gains actually show up in revenue.

  • Landing page and product page conversion audits
  • Message-to-market matching against real search intent
  • Measurement that ties rankings and citations to revenue

What a retainer delivers

  • A full AI-visibility baseline across ChatGPT, Perplexity, and AI Overviews
  • A prioritised technical and content roadmap, sequenced by revenue impact
  • Monthly execution — content, schema, citations, and CRO fixes shipped, not just recommended
  • Reporting that tracks citations and rankings against pipeline, not vanity metrics

The 90-day results guarantee

If you don't see measurable movement in AI citations and organic visibility within 90 days, we keep working at no cost until you do.

Start with a free audit
Selected work

Client work and our own properties — labelled, so you know which is which.

Client engagement

A Stockholm e-commerce brand

A considered-purchase retailer competing against marketplaces and aggregators for high-intent local search. We rebuilt the site's technical foundation and its topical structure around what buyers actually search before they commit.

  • Recovered visibility on high-intent local search terms
  • Technical foundation rebuilt: crawlability, structure, Core Web Vitals
  • Content structured to be quotable by AI answers, not just indexable
Owned property

Our own e-commerce property

The same playbook, run on a site we own outright — which is why we can show the dashboard instead of a testimonial.

345,000
Impressions in 3 months
4.2%
Average click-through rate
7.1
Average position
Free tool

Is your brand invisible to ChatGPT?

The AI Visibility Checker scores how likely AI assistants are to name your brand when a buyer asks for the best in your category, then names the competitors likely taking that answer and the gaps behind it. Free, and it takes about a minute.

Your score shows instantly and is emailed to you. No card, no call.

AI Visibility Checker
Visibility score
34/ 100
  • Entity signalsThin
  • Quotable answer contentMissing
  • Third-party citationsSome

Illustrative example of a checker result.

Field notes

The AI Search brief

What we're learning from running this on our own properties and our clients'. Occasional, specific, and free — the same notes we'd send a friend running a brand.

No spam, no drip sequence. Unsubscribe anytime.

  • What changed in AI search this month, and what it means for buying journeys
  • Teardowns of brands winning (and losing) citations in competitive categories
  • The technical and schema patterns that actually move citation rates
Questions

Straight answers

Still unsure whether this applies to your brand? The free audit answers it with your own data.

What is AI search optimization?

AI search optimization is the practice of getting a brand cited in answers generated by ChatGPT, Perplexity, Google AI Overviews, and similar systems. It differs from classical SEO because the goal is being named inside a synthesised answer rather than ranking as a blue link. In practice it combines entity clarity, structured data, quotable on-page content, and presence on the third-party sources those models retrieve from.

How is this different from regular SEO?

Regular SEO optimises for position in a list of links; AI search optimization optimises for inclusion in a generated answer. The two overlap heavily — models retrieve from the same index Google ranks — but AI citation additionally rewards clear entity definition, factual and extractable phrasing, and corroboration across independent sources. We run both together, because a brand that ranks but isn't citable loses the answer, and a brand that's citable but unindexed is never retrieved.

How long does it take to see results?

Most brands see measurable movement in AI citations and organic visibility within 90 days. Technical and schema fixes can shift AI answer inclusion within weeks because models re-crawl frequently, while competitive organic rankings typically compound over three to six months. Our 90-day results guarantee exists because that first window is the one we're willing to be held to.

Who do you work with?

We work with considered-purchase brands — premium DTC and e-commerce companies and B2B SaaS — where a single customer is worth enough that search visibility moves the business. We partner with a handful of brands at a time, on retainer, so each engagement gets senior attention rather than being handed to a junior team.

What does it cost?

Engagements are monthly retainers, scoped to the brand and priced after the free AI-search audit. We don't publish rates because the work isn't packaged — the audit tells us what the actual scope is, and we quote against that. If the fit isn't right, we'll say so on the call rather than sell you a retainer.

What do I get in the free AI-search audit?

The free AI-search audit shows you which AI systems currently cite your brand, which competitors they name instead, and the specific gaps causing it. You get your visibility baseline across the major answer engines, the technical and structural issues blocking citation, and a prioritised list of what to fix first. It's delivered as a written audit, and there's no obligation to work with us afterwards.

Find out what AI says about your brand.

The free AI-search audit shows you which engines cite you, which name a competitor instead, and exactly what to fix first. No obligation, and useful even if you never hire us.

We partner with a handful of brands at a time.